The goal for the meetup is to bring people together once a month so they can share what has been working/not working for them marketing wise.
This shared learning will help us all improve the effectiveness of our marketing and sales strategies.
Your host is GEC Client Aine from Girlcrew and this month’s session will be “Brand Positioning and Building“, with Shona Byrne – Account Director at Red Dog
Shona has led the development of brand communications and campaigns for a number of leading Irish and International brands such as Meteor, Philanthropy Ireland, IDA, Cadbury, Axa, Iarnrod Eireann and Permanent TSB. Shona’s role in Red Dog is to partner clients in developing their brand through visual and verbal expression underpinned by solid strategy.